User Acquisition Manager

CrazyLabs is a top 3 mobile games publisher with over 4+ Billion downloads to date, a worldwide leader in hyper-casual games development, distribution and innovation.

We're looking for a User Acquisition Manager to hands-on manage user acquisition campaigns and to work closely with the creative, analytics and publishing teams.

Responsibilities

  • Own a portfolio of live games and be responsible to achieve its ROAS & spend goals.
  • Hands-on management of paid marketing efforts in order to outperform the monthly goals.
  • Work closely with the studios to define advertising plans, performance metrics, and budgets.
  • Work closely with the creative team to co-direct and optimize creative strategy.
  • Communicate plans, status and challenges to meeting objectives to top management and stakeholders.
  • Improve and share your knowledge in the marketing team and help others grow their skills.
  • Build relationships and manage strategic marketing conversations with marketing platform partners.

Must Have

  • 2+ years of experience in running UA campaigns for mobile gaming apps
  • A creative mindset
  • Strong business level English
  • Proficiency in Excel
  • A proactive approach to pressing issues and challenges
  • BA Degree
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