Marketing Lead

CrazyLabs is a top 3 Mobile games developer and publisher, with over 4+ Billion downloads to date! 

We’re looking for a passionate and creative Marketing Lead to join our Headquarters in Tel Aviv.

You will drive and execute global marketing programs to fuel our ambitious growth goals and expand our brand awareness. 

This is a hands-on role, in which you'll build marketing strategies, identify new initiatives and have complete end-to-end marketing ownership.

What you will be working on:

  • Create a comprehensive marketing strategy, and partner with our business development team to engage hyper-casual game developers across social platforms and other relevant channels.
  • Oversee and manage the implementation of marketing programs across different channels (content, PR, web, social, events, performance, etc) .
  • Define and manage marketing KPI’s. Evaluate available data to determine which channels are the best referral sources.
  • Lead the marketing team in the creation of compelling content for our blog, podcast, social channels, and virtual events.
  • Support programs to reinforce and build the brand positioning.
  • Manage Social Media and Communities.

What you bring:

  • 4+ years of experience in a similar role in a global company, preferably gaming or ad tech.
  • Experience in forming and executing marketing strategies.
  • Solid experience in planning and executing social media presence - solid experience in Facebook, Instagram, Telegram, Discord, with a working knowledge of YouTube, Medium, and LinkedIn.
  • Excellent organizational skills.
  • Ability to work independently and manage cross-organizational projects in a fast-paced environment.
  • Creative / out of the box thinker
  • Strong English skills - a must!

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