Wednesday, August 4th, 2021

CrazyLabs acquires India-based studio Firescore Interactive   Further to the ongoing partnership, CrazyLabs announced today it is buying the hyper-casual game development studio and expanding CrazyLabs’ business activity in India   CrazyLabs, the top 3 casual and hyper-casual mobile game developer and publisher, announced today it has agreed to acquire Firescore Interactive, the successful hyper-casual game development [...]

Tuesday, August 3rd, 2021

Learn how we optimized revenue at scale with Firebase Remote Config and GoogleAdmob.

Monday, August 2nd, 2021

Get the latest report by Appsflyer – our very own CTO Eran Heres shared some CrazyLabs mobile game insights about the impact of iOS 14 on mobile gaming.

Thursday, July 22nd, 2021

We’re back with July’s game market trend report. If you wish to receive this report directly in your inbox, make sure you subscribe to our newsletter: Check out the trends below 👇

Thursday, July 1st, 2021

The unusual new initiative by CrazyLabs creates additional publishing opportunities and new revenue channels for hyper-casual game developers In the super competitive hyper-casual landscape, the top publishing houses have clear KPIs for publishing a game and they’re mainly focused on games with potential to scale. These top publishers rarely publish games unless they are convinced they can top the charts and stay there, and [...]

Thursday, July 1st, 2021

CrazyLabs’in alışılmadık yeni girişimi, hyper-casual oyun geliştiricileri için ek yayınlama fırsatları ve yeni gelir kanalları yaratıyor.

Thursday, July 1st, 2021

CrazyLabsによる変わった新たなイニシアティブが、ハイパーカジュアルゲームのデベロッパー向けに更なる配信のチャンスと新たな収益経路を提供 [...]

Thursday, July 1st, 2021

Новая необычная программа CrazyLabs предоставляет дополнительные возможности и источники дохода для разработчиков гиперказуальных игр В условиях высокой конкуренции на рынке гиперказуальных проектов ведущие издательства ориентируются на четкие KPI при выпуске игры. В основном их внимание привлекают игры с потенциалом масштабирования. Издатели редко берутся за проекты, если не уверены, что те смогут занять первые строки рейтингов, [...]

Thursday, July 1st, 2021

The new plan sets specific key performance indicators (KPIs) but puts the developer’s interest first. Games considered for the program will need promising retention or average revenue per user (ARPU), which will be defined per case, as well as a CPI of up to $0.8.

Tuesday, June 22nd, 2021

We’re back with June’s game market trend report. If you wish to receive this report directly in your inbox, make sure you subscribe to our newsletter: Check out the trends below 👇

Monday, June 21st, 2021

When coming up with ideas for a hyper-casual game, make sure that players understand how to play from the moment they see it. Maybe even when they first see the game icon.

Thursday, June 3rd, 2021

CrazyLabsが2021年に企画した最初のゲームは「メイクアップDIY」でした。メイクアップや化粧品の扱いにソーシャルメディアのトレンドを取り入れたシュミレーションゲームです。この非常にバイラルなトレンドは、数か月前に我々のパブリッシングチームの目に留まりましたが、この時点では最適なパートナーを探している段階でした。このトレンドを完璧にゲーム化するには、熟練チームが必要だったのです。そして、Tricky Taps、Light it UPなど数々のヒット作を出したCameoと共に、キラキラ輝く明るい未来が約束されたゲームのために、チームを再結成して開発することになりました。 そして2021年2月 — [...]